Anar Rustamli is a digital marketing strategist, AI adaptation expert, and technology entrepreneur specializing in artificial intelligence–driven growth systems and business automation. He approaches technology not merely as a set of tools, but as a system designed to solve real problems, deliver measurable outcomes, and enable sustainable growth.

His professional background spans SEO, paid media platforms, data and analytics, marketing automation, and product-led growth strategies. Rather than focusing on isolated campaigns, Anar works with system-level thinking. His core philosophy – “Growth is a system, not a campaign” – guides every project he leads, emphasizing long-term structure over short-term tactics.

Professional Focus & Programs

Anar Rustamli designs and leads AI-focused programs and workshops built around real-world case studies. The goal of these programs is to extract practical value from AI by automating processes, building data and analytics flows, and achieving faster results in marketing and product development. Participants also work on micro-projects that form a foundation for applying these skills at scale in the future.

Knowledge Sharing & Social Impact

Although he no longer maintains a continuous teaching schedule, Anar Rustamli remains deeply committed to sharing knowledge and creating value. For this reason, he has participated for the second time in the HER IT Journey project, which holds special meaning for him. The initiative is not only an educational program but also a platform for values, opportunity, and empowerment.

The project was initiated by Konul Guliyeva and, with the support of PASHA Holding LLC, has expanded its overall impact. The first sessions took place on March 15–16, bringing together women from Ganja, Karabakh, Nakhchivan, Sheki, Imishli, and other regions. Their motivation to learn and commitment to their goals highlighted the project’s strong social significance. Beyond digital skills, the program supports women’s independence and their ability to create broader societal impact.

Institutional & Public Sector Training

On October 11–12, Anar Rustamli delivered training within the framework of the project “Strengthening the Institutional Capacity of the Agency for Quality Assurance in Education in Azerbaijan.” The training focused on Marketing Communication Management in Digital Media Tools.

During the sessions, participants were introduced to KPI management in digital channels, GDPR and data protection principles, and the management of content, customer-centric, and citizen-oriented marketing and PR activities across digital platforms.

Training & Expertise Areas

Throughout his career, Anar Rustamli has delivered training and practical sessions in the following areas:

• Digital Marketing Essentials

• Search Engine Optimization (SEO)

• Google Ads

• Meta Ads (Business Manager, Facebook & Instagram Ads)

• Corporate Advertising & Marketing Solutions

• Web Analytics with Google Analytics 4

• Reporting & Data Visualization with Looker Studio

Recognition & International Experience

In 2022, Anar Rustamli was awarded the “International Digital Marketing Specialist” title, dedicated to digital marketing professionals who approach their work with passion and excellence. In the same year, he was invited to serve as a jury member at the MENA Digital Awards & Digital Media Forum held in Dubai.

He was also involved in organizing MeasureCamp Baku, part of a global, open, and free-to-attend analytics unconference series. For the first time in Baku, the event brought together international web analysts, data professionals, and digital marketing experts, hosting sessions in English, Azerbaijani, Turkish, and Russian.

In addition, as a co-founder of the Azerbaijan Digital Marketing Community (ADMC), he contributed to digital marketing workshops consisting of six sessions, benefiting more than 500+ participants. Anar Rustamli has also renewed his Google Partner status, reaffirming his alignment with international industry standards.

Professional Philosophy

For Anar Rustamli, technology is not the end goal but a means to create value. His work is driven by building systems that empower individuals, teams, and organizations to operate more intelligently and sustainably. Commercial success and long-term societal impact are treated as complementary, not competing, objectives.

Over the years, he has shared his knowledge with thousands of young professionals through hundreds of trainings, courses, and seminars.